Training Schedule

We have some of the top industry-leading trainers lined up for 2017 Automotive Training Expo!
From mechanical technical classes to business management and sales classes, ATE has it covered!

2017 ATE Scholarships - Available Soon!!!

Click here to apply.

ASA Members - Exclusive Early Bird Pricing - $360 Exp January 16th

After January 16th, ASA Member Pricing will be $399 - Sign Up Today

Non-Member pricing $450 - Starting January 17th

*Management Training classes are labeled below in ORANGE. The top management trainers in the automotive industry will be presenting classes ranging in a vast array of topics!

*Mechanical Technical Training classes are labeled below in GREEN. The top management trainers in the automotive industry will be presenting classes ranging in a vast array of topics!

I-CAR Training Join I-CAR at the Automotive Training Expo (ATE) – the west coast's largest training event of the year! Grow in your role by attending the I-CAR Professional Development Event at ATE on March 16-18, 2018 at the Doubletree Hotel in Seattle, Washington. Don't miss out on these exciting training opportunities and more.

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Note: To view the Instructors' bios and the descriptions of the classes, simply click on the Instructor's name or the Class Title.



Friday, March 24

MarketingCecil BullardMarketing for Today - Advanced Marketing 8:30 AM 4:00 PM
TechnicalJay KuykendallAdvanced Scan Tool Diagnostics 8:30 AM 4:00 PM
ManagementBarry BarrettSelling Diagnostics 8:30 AM11:30 AM
ManagementJeremy O'NealMaintenance Profit Master 8:30 AM11:30 AM
ManagementMaylan NewtonThe Generational Workforce & You 8:30 AM11:30 AM
TechnicalBernie ThompsonUnderstanding Control Area Network (CAN) 8:30 AM11:30 AM
TechnicalEric ZieglerEssential Diagnostic Steps for Driveability & Electrical Issues 8:30 AM11:30 AM
TechnicalMohammad SamiiModern Import Vehicles Charging/Starting Systems 8:30 AM11:30 AM
TechnicalScott ShottonFuel System Testing - Basic to Advanced 8:30 AM11:30 AM
TechnicalGary SmithAdvanced Gasoline Direct Injection 8:30 AM11:30 AM
TechnicalJohn ThortonVW/Audi Variable Cam Timing 8:30 AM11:30 AM
TechnicalGreg CourterPower Steering Technology - Is EPS Steering You In The Wrong Direction? 8:30 AM11:30 AM
MealBarry BarrettFriday Lunch - Barry Barrett 11:30 AM12:45 PM
Management Bob CooperGrow Your Own Superstar 1:00 PM 4:00 PM
ManagementBarry BarrettBoost Your Sales 1:00 PM 4:00 PM
ManagementSteve BeckLife-Work Balance 1:00 PM 4:00 PM
Technical Bob PattengaleEURO Evaporative Emission Diagnostics 1:00 PM 4:00 PM
TechnicalEric ZieglerEssential Diagnostic Steps - Part II 1:00 PM 4:00 PM
TechnicalMohammad SamiiBasic Charging & Starting Systems, Operations, Testing, Diagnostics 1:00 PM 4:00 PM
TechnicalScott ShottonMode $06 - Diagnostics Beyond DTC's 1:00 PM 4:00 PM
TechnicalJack RosebroAutonomous: Self-Driving Cars - New Technology 1:00 PM 4:00 PM
TechnicalJohn ThortonAsian Driveability 1:00 PM 4:00 PM
TechnicalGreg CourterEmerging A/C Technology And Service 1:00 PM 4:00 PM
Annual Fred Says Roundtable 4:00 PM 5:00 PM

Saturday, March 25

MealSteve BeckSaturday Breakfast - Steve Beck 6:30 AM 8:00 AM
TechnicalScott Shotton, Eric ZieglerModule Reprogramming - Techniques For Today 8:30 AM 4:30 PM
ManagementCecil Bullard6 Keys To Earning 20%+ Net 8:30 AM11:30 AM
ManagementJeremy O'Neal15 Seconds To Yes 8:30 AM11:30 AM
ManagementDan GilleySurvive & Prosper - Set Your Business Apart 8:30 AM11:30 AM
MarketingMaylan NewtonMarketing for 2017 - Marketing That Works! 8:30 AM11:30 AM
TechnicalBernie ThompsonUnderstanding Oscilloscopes 8:30 AM11:30 AM
TechnicalMohammad SamiiAdvanced Charging & Starting Systems, Operations, Testing, Diagnostics 8:30 AM11:30 AM
TechnicalGary SmithHow to Capture & Solve Electronic Problems In Any Hi-Tech System 8:30 AM11:30 AM
TechnicalJack RosebroDiagnosing Hybrid and EV Battery Pack Issues 8:30 AM11:30 AM
TechnicalAdam RobertsonFord EcoBoost: Platforms, Operation, and Diagnosis 8:30 AM11:30 AM
TechnicalBrent DelfelGM Duramax Diagnosis 8:30 AM11:30 AM
TechnicalScot MannaBMW Vanos Cam Phasing System 8:30 AM11:30 AM
MealGary SmithSaturday Lunch - Gary Smith11:45 AM 1:15 PM
ManagementJeremy O'NealThe Effective Service Advisor 1:30 PM 4:30 PM
ManagementBob CooperThe Employee Management Show 1:30 PM 4:30 PM
ManagementSteve BeckTeam Building - What it Takes To Be A Great Team 1:30 PM 4:30 PM
ManagementDan GilleyUnderstanding & Working With Your Technicians 1:30 PM 4:30 PM
MarketingMike GiblinComplete Customer Connection 1:30 PM 4:30 PM
TechnicalBernie ThompsonThe Pressure Is On 1:30 PM 4:30 PM
TechnicalBob PattengaleBrake Technology - Brake Service Tips 1:30 PM 4:30 PM
TechnicalAdam RobertsonAntilock Brake & Stability Control: Operation and Diagnosis 1:30 PM 4:30 PM
TechnicalBrent DelfelLight Duty Diesel Exhaust After treatment Systems 1:30 PM 4:30 PM
TechnicalAlbin MooreElectrical Circuit Analysis 1:30 PM 4:30 PM
TechnicalFred WilsonComeback Repellant - Best Practices For Repairs & Maintenance 1:30 PM 4:30 PM
TechnicalScot MannaBMW Valvetrain Variable Valve Lift 1:30 PM 4:30 PM

Sunday, March 26

MealMike GiblinSunday Breakfast - Mike Giblin 6:30 AM 8:00 AM
ManagementJeremy O'NealShift...Selling To A New Generation of Tech Savvy Consumers 8:30 AM11:30 AM
ManagementMaylan NewtonExtreme Communication 8:30 AM11:30 AM
ManagementJude LarsonHow To Work Less & Make More Money 8:30 AM11:30 AM
MarketingMike GiblinYour Ultimate Guide to Marketing in 2017 8:30 AM11:30 AM
MarketingJimmy Lea7 Critical Touch Points to Attracting & Retaining The Digital Customer 8:30 AM11:30 AM
TechnicalGary SmithCan Bus Communications - Operation & Diagnostic Methodology 8:30 AM11:30 AM
TechnicalJack RosebroUnderstanding Toyota's Generation II and II Prius Powertrains 8:30 AM11:30 AM
TechnicalBob PattengaleEssential Skills for Electrical Diagnostics 8:30 AM11:30 AM
TechnicalAdam RobertsonEvaporative Emission Systems: Domestic Vehicle Diagnosis 8:30 AM11:30 AM
TechnicalGreg CourterDiesel Technology Insights 8:30 AM11:30 AM
TechnicalAlbin MooreElectrical Labscope 8:30 AM11:30 AM
TechnicalScot MannaMulti-Air Engine Technology 8:30 AM11:30 AM
TechnicalFred WilsonDiagnostic Discipline - Keeping on the Testing Path 8:30 AM11:30 AM