We have some of the industry's leading trainers lined up for ATE Training Expo Seattle 2025 !

There are no secrets to what makes a person successful in their career. A career as a service consultant does not have to be frustrating or unrewarding. Learn the seven habits identified by Stephen Covey. Implement the seven habits and you are assured a rewarding career to be celebrated.The seven habits will help you:

• Define your top priorities and achieve the results you want
• Be more productive
• Eliminate behavior that distracts and defeats you
• Develop strong relationships based on mutual trust
• Prepare to deal with difficult situations

Join us for a dynamic 3-hour live presentation designed specifically for service advisors who are looking to increase profitability. This session will focus on the art of upselling and cross-selling to maximize revenue from each customer visit. You'll learn practical techniques to identify and communicate additional services and products that meet your customers' needs. We'll explore strategies for training service advisors to confidently suggest upgrades and complementary services, enhancing customer satisfaction while boosting your bottom line. By the end of this session, service advisors will be equipped with actionable insights to drive sales and grow your business through effective, and ethical, upselling and cross-selling.

Step into a realm where automotive businesses transcend mere survival and soar to unprecedented heights of profitability! In this course, we unravel the tales of two contrasting shops: one clinging to the edge of profitability, its owners toiling away for over 50 grueling hours per week, and another basking in the glow of success, where owners leisurely clock in under 40 hours. 

Prepare to unlock the vault of secrets to skyrocketing profits and discover the art of working smarter, not harder. We'll guide you through the labyrinth of financial balance, unveiling the six sacred keys to financial triumph. 

Calling all Automotive Service and Repair Business owners: this isn't just a class—it's your golden ticket to prosperity. Learn how to revolutionize your business without burning yourself out or leaving your clients in the dust. Are you ready to transform your destiny and drive your profits to unprecedented heights? The journey starts here.

Incentive plans for all positions in the shop. Incentive plans while at core are money driven, true incentive plans do just that: incentivizes employees to perform at peak levels. Finding and discovering your employee's real motivations will be reviewed and then how to build incentive plans around those motivations. An integral part of incentive plans are the use of bonuses to enhance specific areas that need to be improved or maintained.

Incentive plans should have the following attributes


• Great Financial Rewards – Individual

• Great Financial Rewards – Team

• Earned Time Off

• Benefit Packages

• Enhanced Behavioral & Personality Style Job Descriptions

• Business Improvement Bonuses
• Discover how to measure Incentive Plan ROI in GP Dollars

- Fuel supply & delivery system operations- Air induction & swirl flap system operation- Pre-heating system operation & pattern failures- EGR operation & diagnosis- Selective Catalyst Reduction (SCR) operation & diagnosis- Diesel Particulate Filtering (DPF) system operation & diagnosis

Updated regularly since its 2021 introduction, this class teaches holistic vehicle assessment using context clues like code setting criteria, PIDs and fuel trims - even if the check engine light isn't illuminated.

Due to ever-tightening emissions regulations, exhaust aftertreatment systems have become a necessity in passenger cars and light trucks. Shops will encounter the opportunity to service these vehicles and understanding the operational characteristics of these individual aftertreatment components and systems is key to efficient diagnoses and repairs.

This class will teach the fundamentals, then focus on GM and Ford applications. Information and book materials will also be provided for Chrysler/Fiat and European applications and will be discussed (time permitting).

• SCR (Selective Catalyst Reduction)• DEF (Diesel Exhaust Fluid)• Component identification• System theory of operation• In-depth diagnoses

This clinic is designed to aid technicians in the understanding of how to diagnose and repair today’s Evaporative Emission Control Systems. We will cover several types of Enhanced Evaporative Emission systems with a focus placed on Leak Detection Pumps (LDP) and Evaporative System Integrity Modules (ESIM). We will also discuss operating strategies for Engine Off Natural Vacuum (EONV) systems and Natural Vacuum Leak Detection (NVLD) systems. Leak testing procedures using smoke test equipment will be reviewed and discussed. Diagnostic methods for quickly pinpointing the cause of common EVAP DTC’s will be highlighted. DTC interpretation defining electrical and mechanical component faults will be reviewed to aid in streamlining diagnostic processes.

After completing this seminar, the student will have the knowledge to:

• Identify the type of enhanced EVAP system being diagnosed• Use the OBD II monitors to aid in diagnosis and testing• Utilize scan tool bi-directional controls for testing• Test for small and large EVAP leaks using smoke tests• Determine the most effective and time saving ‘next step’ in the diagnostic process

• Measurement and Signatures Intelligence: What IS it, anyway?

• Electrical fundamentals: Are these fundamentals advanced subject knowledge, or just basics? You decide! Study how these fundamentals apply in daily use.
• Electronics Circuit Operation and Theory: Is this advanced subject knowledge, or just basics? You decide!
• Study how the electrical fundamentals affect your interpretation of lab scope waveforms.
• WHAT am I really looking at here? (Woah.)

• Intro to Advanced Lab Scope Tools, Functions and Their Use in Live Diagnostics  

An engine needs three things to run: air, fuel, and ignition. This class will focus on “air” – getting it in, compressing it, and getting it out again. A variety of testing techniques will be taught, using the scan tool and DSO (Digital Storage Oscilloscope) to inspect and identify engine mechanical problems that impact the engine’s volumetric efficiency and its mechanical ability to compress the air/fuel mixture. Examples of “known good” and “known bad” will be included to help the student understand the concepts presented.

• Digital Storage Oscilloscopes (DSO)          • Volumetric Efficiency (VE)• Scope setup to read pressure                   • Crank and cam sensors• Relative compression                              • CKP and CMP patterns• Cranking compression                             • In-cylinder running pressure test• Scan tool resources

This class continues where "Getting to Know Ignition Systems" leaves off. System used on newer engines are explained along with information on how to diagnosis, test and repair problems. Included are tech tips and examples of good and bad waveforms, ignition current ramping, voltage waveforms and waveform analysis.

This class will cover the primary wheel alignment angles, Camber, Caster, Toe, and Thrust. It will go over the definition, purpose and effect of each angle and common adjustment methods on today’s vehicles. Additionally, it will go into the effects of modified vehicles and how to align them for optimum results. This class will help you build a solid foundation to build and improve your wheel alignment understanding and skills. Good for the alignment technician or even if you are not doing alignments this class will help you better understand what the alignment printout is telling you and be able to explain it to your customers with confidence.

Beyond the Finish Line

In this compelling keynote, we’ll dive deep into the mindset, strategy, and discipline required to elevate your automotive repair business—and your life—to the next level. Drawing on the insights of psychology, high-performance coaching, and authentic storytelling, this session will challenge the status quo and inspire you to take bold, decisive action. This keynote is not about fixing cars or growing a business — it’s about fixing the systems, relationships, and habits that define your business, and your success. Whether you're an owner, a service advisor, or a technician, you'll leave with practical tools, and the motivation, to improve your operations, elevate your leadership, and build a legacy you never thought possible.

In this informative class presentation, we will delve into the art of designing recession resilient Standard Operating Procedures (SOPs) that can help your business not only survive but thrive during economic downturns. Join us as we explore practical strategies and actionable insights to navigate challenging times and seize opportunities for growth. Unlock the secrets to masterfully designing recession-resilient SOPs. Discover how to transform adversity into an opportunity for your business to flourish even in the most challenging economic climates.

The Goal Setting Workshop is about having participants look at what gets in their way of achieving absolute and astounding success in their job and in their life. They then proceed to create a game plan for getting through the problems, obstacles, fears, and roadblocks that stand in their way of achieving all their goals. 

Participants leave the seminar with a game plan to achieve a one year business goal. They will also have their long and short-term S.M.A.R.T. goals written in their participant’s guide and tools to achieve all of those goals.

Topics Discussed:

• Statistics on goal setting and their relevance on success
• The importance of having a vision
• The importance of having a shared vision at your Shop
• How to get through the problems, obstacles, & stumbling blocks to achieving our goals

• The Beck Method on ‘How to achieve any goal’
• How having a great attitude can speed up our success
• How important DESIRE is in achieving our goals
• Achieving balance through goal setting
• Reducing stress through goal setting
• How negative thoughts slow down the success process

Designed to equip automotive service professionals with the skills needed to effectively convey and sell TESTING (diagnostics) along with inspection services. 

• Communicate the value of diagnostic services in simple terms.
• Handle objections confidently and build trust with customers. 
• Procedures and processes to capturing the proper revenue.
• Secrets on selling diagnostic sales - How to do them PROFITABLY.

Through practical strategies, techniques, and case studies, attendees will have the tools to ensure their customers understand the importance and value of testing while making money.

Unlock your shop's full potential in this dynamic 3-hour program. Think of it as 3 hours with a shop coach. Are you overwhelmed with appointments, struggling with parts sourcing, and failing to meet deadlines? Learn to set realistic customer expectations and schedule repairs more effectively – based on your shop’s actual potential and production. Dive into understanding your production capacity and practical techniques to fill it. We'll cover financial goals, management practices, and strategies to meet your production targets. Engage in discussions, goal-setting, and mock coaching sessions to maximize performance. Gain invaluable insights and resources to optimize operations, increase profitability, and achieve long-term success.

Ready to move from mechanical labor to more advanced diagnostic work? It all starts with electrical theory. This training blends theory and practice so you can find and repair electrical problems on today’s vehicles.

* Service Information & Resources* Diagnostic Strategy* In-depth Wiring Diagram & Circuit Analysis* Live Data Analysis* Pattern Failures* Case Studies With Integrated Diagnostic Training

Chrysler communication systems have changed significantly over the last few years. Specific diagnostic strategies, information and even equipment are  needed to effectively service them.

• STAR connectors• Security Gateway Modules• Bus types• Factory diagnostic subscription requirements• Network topography• Equipment needs• Communication architecture• Bus voltages and pattern diagnostics

Overview:

The Diagnostic Things to Always Check Part 1 - Without a Scan Tool Class is designed to enhance the knowledge and effectiveness of automotive technicians by teaching best practices, reducing misinformation, minimizing comebacks, lowering technician/shop liabilities, and identifying opportunities. This class aims to equip technicians, service advisors, managers, and owners with the necessary skills, techniques, and strategies to streamline their work, reduce turnaround times, and improve overall efficiency in automotive repair and maintenance tasks.

Prerequisites:

• Basic Automotive Diagnostic Knowledge: Participants should have a foundational understanding of basic automotive systems and diagnostic processes, including familiarity with common symptoms and potential causes of vehicle issues.

• Experience in Visual Inspection: A minimum of 6 months of experience conducting visual inspections and basic diagnostic checks in an automotive repair setting, ensuring familiarity with standard inspection procedures.

• Understanding of Safety Procedures: Knowledge of basic safety practices in an automotive environment, including the ability to safely inspect fluids, electrical components, and mechanical systems.

• Problem-Solving Skills: Basic problem-solving and critical thinking skills are necessary, as the class will involve identifying and addressing potential issues without relying on scan tools.

• Willingness to Learn New Techniques: An openness to learning and applying new diagnostic techniques and best practices, especially those that can be performed without advanced diagnostic equipment.

Target Audience: GS/APPRENTICE/D/C/B/ATi ASE MLR/ATi ASE AST & SERVICE ADVISORS - 2 Hours

• Automotive technicians at various skill levels, including entry-level technicians, mid-level technicians, and experienced professionals.

• Automotive repair service advisors, shop owners, and managers seeking to enhance productivity and efficiency.

• Automotive technology students and apprentices looking to develop a strong foundation in workflow optimization within the automotive repair industry.

Goals:

• Share best practices.

• Reduce misinformation.

• Reduce comebacks.

• Reduce technician and shop liabili

There are MANY automotive RF systems in use today. Yet there is no training on how to understand, measure and quantify the presence of RF signals across the vehicle platform. 

In this class, you will learn some basic RF fundamentals and learn different tooling and cool testing methods we can use to test for RF and isolate faults.

Testing techniques for Wi-Fi, Bluetooth, TPMS, Door Lock RFA systems, GPS, Immobilizer and more are covered!

• Fundamentals of RF, what is it and How Does It Work?
• Frequency, Bandwidth Allocations for Automotive RF Systems
• Testing RF, How to Capture the Signal Out of the Air
• Testing Methods and Tooling, from Creative to Commercial Tools
• Techniques, Tips and Tricks for RF Testing

This clinic enhances the skills of the professional technician in the area of push-button start, smart keys and start/stop systems. All of these systems are integrated together and can have an impact on one another. This course will discuss tricks in navigating service information to find necessary information for diagnosing a ‘no-start’ or no ‘power up’ condition. We will highlight various methods to allow scan tool communication with relevant modules in the event of a dead fob, or a failed start button. Wiring schematic information is highlighted throughout to understand diagnostic strategies. We will review communication networks, security gateways and talk through all of the system checks necessary to power and start and run the vehicle. 

After completing this seminar, the student will have the knowledge to:

• Source wiring schematics relevant to vehicle starting systems using smart keys
• Identify root causes for a vehicle ‘no-start’ or ‘no power up’ condition
• Understand the hardware and electrical circuit control for start-stop systems
• Analyze related electronic systems that interact with the push button start system
• Understand the role the security system plays in starting the vehicle

This course help technicians maximize the diagnostic information they can glean from the simple act of plugging into the vehicles DLC connection!  A logical and systematic path to driveability diagnostics is emphasized. Navigating and drilling down the PCM data stream will aid techs in both code and no code driveability issues.  Learn how to use the information in the PCM data stream to save valuable time and avoid wasting time on intrusive testing.  

Our scan tools have gotten so much more powerful in their graphing ability and scanner movie/snapshot buffer size.  The diagnostic test drive will be discussed how to determine the engine’s ability to be fueled and its ability to breathe quickly and efficiently.  Graphing scan data, creating and archiving snapshots/ movies will be discussed for documentation of driveability failures. Enable criteria, circuit vs. component performance, freeze frame, fail records and repair verification will be explored.

Several case studies using many different scan tools both OE and aftermarket, will illustrate how to gain solid diagnostic direction quickly and efficiently for low power, hesitation, misfire, fuel delivery, vacuum leaks, and component circuit failures and much more. 

This class will cover the primary wheel alignment angles, Camber, Caster, Toe and Thrust. It will go over the definition, purpose and effect of each angle and common adjustment methods on today’s vehicles. Additionally, it will go into the effects of modified vehicles and how to align them for optimum results. This class will help you build a solid foundation to build and improve your wheel alignment understanding and skills. Good for the alignment technician or even if you are not doing alignments this class will help you better understand what the alignment print out is telling you and be able to explain it to your customers with confidence.

Please join us for The annual "Educator’s Roundtable” meeting is a sharing of thoughts and ideas for all automotive instructors as well as updates to any changes in NATEF, ASE, and AYES. We would also like to include Automotive Shop Owners to open up the line of communication between the schools/colleges and Automotive Repair Shops.

The Independent Automotive Service industry is teetering at the edge of a radical shift... Our Baby Boomer owners have begun to retire in great numbers, creating one massive tsunami of change. Did you realize that an estimated 67% or more of all 235,000 shops in the U.S. are Boomer-owned? Aged 61-75 this year, Boomers are moving as a block towards the door, and the disruption to all of us will be unprecedented.

Whether you're an owner, shop manager, service advisor or master technician, you need to understand what will happen to us all. How can you make the most of these unavoidable changes? What will our industry and the individual service companies evolve to look like over the next decade? What can you begin doing now, to thrive in the coming, opportunity-rich environment?

This lunchtime keynote discussion will delve into:

• The Boomer-retirement phenomena, and the staggering implications we will all face in this unfolding future
• How these changes are like tantalizing bait to the Private Equity investment community... the sharks smell blood in our water
• What opportunities these sweeping changes lay before all industry specialists - owners, key leaders and team members alike
• How to prepare your company, team and customers to become a Top-1% player in your market
• What you and your team should begin doing the minute you get home from this conference
• This 30-minute lunchtime keynote will leave you charged... You won't want to miss it!

Feeling stuck in the daily grind and wondering how other shop owners thrive? You’ve poured your heart into your shop, but constant chaos leaves you feeling helpless. It’s time to reclaim your time and transform your business into a smoothly running, successful operation.

Break Free from the Grind: The Shop Owner’s Real Job Description is a 4-hour course designed to redefine your role as a shop owner, providing the tools to break free from daily struggles and get on the path you were meant for.

In this hands-on course, you’ll discover how to:

• Escape the Daily Chaos: Practical steps to regain control and eliminate constant firefighting.
• Set Powerful Goals: Create clear, actionable goals that drive your business forward.
• Craft Winning Strategies: Develop business plans that align with your vision.
• Build an All-Star Team: Hire and keep top talent to help your shop run smoothly.

Take the next critical steps to be more of an A+ Service Advisor. Learn and implement proven strategies, techniques, and advisor tools that have been tested through 3 down economy periods. Understand what it really means to WOW the customer. Come away with practical tools you can put to work your next day back to turn on cash flow and increase the shop’s Efficiency in the following areas:

➢ A+ Selling System: How to sell in a down economy➢ A+ Handling Objections: I.e. “You’re too expensive. I can get it done cheaper elsewhere”➢ A+ Identifying customer types & needs: The start of the WOW factor➢ A+ Phone skills: Moving price shoppers to appointments➢ A+ Appointment System: The most overlooked tool an advisor uses (or doesn’t use)➢ A+ Being Prepared for each appointment: Prepping Profitable Repair Order’s➢ A+ Driving GP Dollars: How to drive GP Dollars with quick simple tools➢ A+ Active Delivery: Building Loyalty and Retention with internal programs➢ A+ Referrals: How to properly send your customers out in the community➢ A+ Team Leader/Interactions Skills: Be the leader your owner wants you to be as an advisor

Do you feel like you can’t get work out in a timely fashion?  Are your technicians doing less than 8 hours of billable work in a day?  Or, do you just want to make your business run smoothly and efficiently?  This is the class for you.  The average productivity in the Automotive Service and Repair Industry is 72%, costing shops tens of thousands of dollars of net profit each year.  The best run shops achieve 120% productivity and earn tens of thousands of additional profit each year.  This class will teach you what the best shops do to maximize their productivity.

• The processes that affect productivity
• How improving productivity increases tech pay and attitude
• 8 ways to motivate your team
• How better communication improves productivity
• And more…

Walk away from this class with several proven methods to improve your productivity and your profits and put the fun back into your business.

A unique blend of compelling sales presentations & effective conflict resolution techniques.

- The 5 fundamental principles of sales presentations - The MAP Method

- Persuasive presentations that effectively communicate the value of your services 

- Navigate sales discussions confidently, creating deeper connections with clients

- Conflict - Turn negative experiences into positive outcomes

- Strengthen customer relationships through Effective Resolution

This class is ideal for both advisors & managers seeking to refine their communication skills & master the art of conflict resolution.

Oftentimes, a vehicle arrives in your bay after several faults have compounded into one customer complaint. This course will guide you through complex multifaceted driveability diagnostics. You will learn how to use scan tools, scopes, and multimeters to isolate faults and break down the causes. This course will cover several case studies where common fixes were applied and failed to address the customer concern or symptoms presented.

• Pressure and temperature testing• Signal analysis• Current and primary voltage testing• Ignition waveforms• Sensor and component tests

This all-new Asian vehicle training seminar is the latest addition to our Engine Performance offering, and continues the evolution of our curriculum from a systems-based layout to a diagnostics-based layout. We differentiate new and legacy engine management systems, changing the way you approach Asian vehicles. Emphasis is placed on the feedback loop and Fuel Control systems. We will focus on high level indicators related to driveability faults, streamlining the time it takes you to find the root of a problem. Helpful Fuel Trim diagnostic tips are discussed to prevent you avoid being misled. Rear Fuel Trim Faults and Fueling Strategies are covered and we will also discuss Air:Fuel Sensor operation and best testing practices.

After completing this seminar, the student will have the knowledge to:• Diagnose Check Engine Light concerns on Asian vehicles• Evaluate low power engine performance related concerns• Analyze scan tool data parameters pertaining to engine performance• Utilize scan tool and lab scope testing methods to isolate sensor faults

This course provides a high-level overview of CRD systems with a focus on the various low- and high-pressure fuel delivery methods. Course includes a review of common diesel emission components, including the DeNox SCR system. During the course, participants will:

• Learn how to accurately diagnose no start and drivability conditions• Review CRD theory and operation, fuel delivery methods, low and high pressure• Discuss Piezo and solenoid injectors• Discuss typical sensors and actuators• Understand diesel after-treatment system

Don’t lose time with an uncertain diag approach. Our eight-step diagnostic sequence gets you on track quickly - right on your initial test drive.

This class will cover a variety of topics related to German cars. This will include: Service information resources, scan tools, mechanical tools, Oscilloscopes, and vehicle identification resources. The focus will be primarily on VW/Audi with a mix of some BMW, Mini, Mercedes and Porsche as well. We will also delve into the diagnostic process and some methods that can be used to be more efficient and accurate. The class will dive into the specifics of how faults are actually determined which will enable every technician to have a better understanding of what is going on behind the scenes inside the control unit. We will draw parallels to non-European vehicles and systems in order to establish that many of the underlying principles are not that different on a fundamental level. The class will NOT be highly focused on case studies (although there will be some), but instead will focus on an approach that can be broadly applied to ALL vehicles successfully. This class will primarily benefit any technician who feels they struggle with a diagnosis on German cars. 

Part 1 and 2 NOTE: Both parts should be attended as this is truly an 8hr class As an instructor and technician, I have been studying/using this diagnostic process for over 20 years. Of all that I have learned, the most important part is that I still to this day find anomalies in these waveforms that are new to me. What I mean is that this topic is much deeper and has more information than most of us realize, and therefore continued study is priceless. · Pressure can only do 3 things:o Go up, go down, or remain the same, pretty simple.· If this is true, then we only need a few things to properly analyze it as it relates to engine operation and determine the issues BEFORE disassembly Have the proper equipment and knowledge to measure the change(s)§ In-cylinder, intake, exhaust, crankcase, and hydraulic pressure so Have a way to determine and measure where the piston/valves/stroke and other mechanical components within its rotation (typically 720 degrees)o Know what pressure change to expect§ What to do if the pressure changes aren’t what we expect · This class will utilize REAL DiagNation case studies to prove these invaluable testing methods and is suited for technicians of all skill levels, entry to expert.

If you’re looking to start tackling driveability diagnosis seriously, this class is a great jumping-off point. Learn how to tackle problems, use advanced equipment and learn advanced analysis techniques with this course geared to building a solid vehicle diagnostic foundation.

Using case studies of repaired vehicles & actual part cutaways this class demonstrates how VVT systems work, what kinds of problems they have, and what can cause these systems to set codes.

The focus is a diagnostic routine that provides a flow of testing steps with technician checkpoints along the way.

Topics covered:

• Types of VVT systems
• Using scan data first
• Correlation and performance codes
• Finding problems without disassembly
• Case studies for mechanical problems, control problems, oil problems & electrical problems 
• Cheat sheets for successful scope setups
• Testing phasers, actuators & solenoids
• What to do when codes return
• Useful specifications
• Flow of diagnostics chart that guides you to what to do next

Technicians need a trusted process they can rely on to uncover VVT problems & the routine highlighted will lead you to a successful conclusion for Asian & Domestic vehicles.

The Exceptional Customer Service seminar is about creating and maintaining Exceptional Customer Service in your business. Participants discover that their job is not just a job, but in fact a performance on, ‘How to be Their Best with the Customer AND Co-Worker While Having a Great Day Every Day!’

This seminar gives participants the knowledge that they set the tone for every interaction with the customer or co-worker. We provide the insights and methods that will assist them in making a positive difference on a daily basis with every interaction they have.

Participants are given the understanding and tools to enhance their attitude and mindset so that they make their day flow smoothly with their customers and co-workers. 

The four behavioral styles (Driver-Expressive-Analytical-Amiable) are discussed in detail. Recognizing 75% of people are not like them is an eye opener for most people. This seminar is also about knowing when and how to flex their style when interacting with customers as well as co workers so that communication flows more smoothly. 

Angry Customer situations are discussed. Participants learn a secret to better deal with unreasonable customers. 

The purpose of this seminar is to have participants:

• ‘Fire-Up’ and stay ‘Fired-Up’ all day long   
• Bring energy and enthusiasm to every ‘Moment of Truth’ with the Customer
• Learn the 21 task skills involved in delivering Exceptional Customer Service
• Leave their ‘Funk’ at the door
• Remember the 'Ripple Effect'-how everything they do effects everyone
• Demonstrate professional telephone procedures in a consistent manner
• Strengthen their listening skills
• Learn how to ‘Have a Great Day Every Day’
• Acquire an Army Ranger technique that will change their life (for the better)
• Increase effective communication throughout the organization     
• Understand our personal ‘style’ and how others perceive us
• Handle difficult or angry customers in a positive and friendly way 
• Learn the four behavioral styles (Driver-Expressive-Analytical-Amiable)

Is communication between your Service Staff and your Technicians good? Then you probably don't need this class! But If not, join Team ESi for education on Internal Sales, the processes and procedures between Service Advisor(s) and Technician(s) that make successful shops, Successful!

In today's fast-paced world, managing time effectively is not just a skill but a necessity for achieving personal and professional success. "Managing Yourself: Personal Time Management Strategies for Ultimate Impact" is meticulously designed to empower ambitious individuals with the tools and techniques necessary to master the art of time management.

This transformative class offers a deep dive into the principles and practices that drive peak productivity and ensures that participants learn not just to manage their time but to master it through a blend of theoretical insights and practical exercises.

Participants leave equipped with essential skills for peak productivity and effective time management. In this class, you'll learn to prioritize tasks, plan strategically, overcome procrastination, and achieve a balanced work-life harmony. We offer insights into leveraging technology to streamline your routine and customize time management frameworks to fit your unique lifestyle. This course is designed to transform your approach to daily tasks and long-term goals, ensuring you lead a more organized, purposeful, and fulfilling life.

This class is not just about finding more hours in your day; it's about creating more value in the hours you have. Whether you're an aspiring entrepreneur, a seasoned executive, or someone looking to inject more purpose and balance into their daily routine, this course will equip you with the mindset and methods to achieve your objectives with efficiency and grace.

Join us to embark on a journey of self-discovery and transformation. Let's unlock your full potential and create a life that's not only productive but also meaningful and fulfilling.

• Prioritize Effectively: Learn to distinguish between what's urgent and what's important. Master the art of saying 'no' to distractions that do not align with your goals.

Objective: Establish the foundation for a permission-based mindset in the service drive.

Topics Covered:

What is permission-based selling?

Differences between hard-sell tactics and permission-based methods.

Benefits of the approach: trust-building, increased customer retention, and ethical upselling.

Activity:

Group discussion: Participants share their current challenges in customer interactions.

Time: 30 minutes

Objective: Teach advisors how to create a welcoming and trustworthy first impression.

Topics Covered:

The importance of tone, body language, and active listening.

Establishing rapport quickly with diverse customers.

Asking permission to proceed with assessments and recommendations.

Activity:

Role-playing exercises: Participants practice welcoming customers and gaining initial trust.

       3. Customer-Centric Communication Techniques

Time: 45 minutes

Objective: Equip advisors with tools for effective and transparent communication.

Topics Covered:

How to identify customer concerns through open-ended questions. Using layman-friendly language to explain services.

Presenting recommendations as options, not mandates.

A/C performance testing isn’t all the same. Learn tactics for testing in a variety of ways: Testing temperature readings with your pressure gauges, meter and learn to effectively tap your scan tool for enthalpy charts.

As the percentage of ADAS equipped vehicles in operation increases so does the effect of ADAS on your estimating and repair procedures in mechanical as well as collision service. We will discuss the various ADAS systems, their components and how an ADAS equipped vehicle might change or add to your procedures. Identifying when to calibrate can be elusive, we will go over the many general reasons that a post repair calibration or other procedure may be needed and then go deeper into using available resources to identify vehicle and procedure specific calibration events. Just because there are no codes set and no warning lights on does not mean everything is good and working properly. ADAS potentially has control over Steering, Braking and Acceleration and our industry is responsible for maintaining the integrity of these systems.

This course is designed to eliminate confusion regarding Oxygen & Air/Fuel Ratio Sensors & lead the technician to more efficient diagnostics. They will learn the role these sensors have in fuel control strategies. Learn to utilize fuel system monitor operation to help identify the root cause of the failure.

• Detailed coverage of O2 Sensors vs Air/Fuel sensors
• Proper utilization of 5-gas diagnostics
• Interpretation of scan data to develop a test plan
• Micro probe testing of AFR Sensors

- Tackling a lack of available service information- Wiring Diagram Navigation- Creating a game plan for limited information fault code diagnosis

Manufactures have been using different turbocharger technologies in their light-duty diesel offerings to meet the recent changes in US EPA emissions standards. This course reintroduces the technicians to different turbocharger technologies and control systems. More importantly, many times a turbocharger failure is not caused by the turbocharger itself, but the result of another root cause. The course discusses diagnosing operation and performanceissues as they relate to causing turbocharger failures to help ensure a complete engine repair and to avoid repeated turbocharger failures.

Pico Lab Scope Class is designed to enhance the knowledge and effectiveness of automotive technicians by teaching them about Pico Lab Scope capabilities, different system sensors, lab scope accessories, identifying out-of-range values, faulty waveforms, and testing vehicle components and vehicles using NVH Kit. This class aims to equip technicians with the necessary skills, techniques, and strategies to streamline their work, reduce turnaround times, and improve overall efficiency in automotive repair and maintenance tasks.

Prerequisites:

• Basic Understanding of Automotive Electrical Systems: Participants should have a foundational knowledge of automotive electrical systems, including circuits, sensors, and control modules, as these are essential for lab scope diagnostics.

• Experience with Diagnostic Tools: A minimum of 6 months of hands-on experience using diagnostic tools such as multimeters, scan tools, or other lab scopes is recommended to ensure familiarity with the principles of vehicle diagnostics.

• Completion of Basic Electrical Training: It is recommended that participants have completed a basic electrical course or have equivalent experience in electrical diagnostics, including the use of multimeters and understanding electrical theory like Ohm's Law.

• Familiarity with Computer and Networking Basics: Participants should be comfortable with basic computer operations and networking concepts, such as connecting devices to WiFi and setting up remote connections, as these skills are necessary for the effective use of Pico lab scopes.

• Previous Lab Scope Experience: Participants should ideally have prior experience with lab scopes, such as Snap-On or Autel, to better understand the advanced features and capabilities of the Pico lab scope.

Target Audience: C/B/A/ATi ASE MLR/ATi ASE AST/ATi ASE MAST - 3 Hours

• Automotive technicians at various skill levels, including entry-level technicians, mid-level technicians, and experienced professionals.

• Automotive repair shop owners and managers seeking to enhance their knowledge, productivity, and the efficiency of their team.

• Automotive technology students and apprentices looking to develop a strong foundation in workflow optimization within the automotive repair industry.

Goals:

• Understand the operating principles of lab scope use for graphing waveforms and component signals.

• Identify the operational characteristics and functions of various vehicle system sensors/components.

• Learn the use of lab scope accessories.

- Subaru Overview - Engines, chassis, & body- SSM4 & aftermarket scan tool coverage & data- Navigating Subaru service information - OE & aftermarket- J2534 programming- Subaru AVCS (variable valve timing) - Components, operation, diagnostics- Case studies

Part 1 and 2 NOTE: Both parts should be attended as this is truly an 8hr class As an instructor and technician, I have been studying/using this diagnostic process for over 20 years. Of all that I have learned, the most important part is that I still to this day find anomalies in these waveforms that are new to me. What I mean is that this topic is much deeper and has more information than most of us realize, and therefore continued study is priceless. · Pressure can only do 3 things:o Go up, go down, or remain the same, pretty simple.· If this is true, then we only need a few things to properly analyze it as it relates to engine operation and determine the issues BEFORE disassembly Have the proper equipment and knowledge to measure the change(s)§ In-cylinder, intake, exhaust, crankcase, and hydraulic pressure so Have a way to determine and measure where the piston/valves/stroke and other mechanical components within its rotation (typically 720 degrees)o Know what pressure change to expect§ What to do if the pressure changes aren’t what we expect · This class will utilize REAL DiagNation case studies to prove these invaluable testing methods and is suited for technicians of all skill levels, entry to expert.

Part 1 How to Optimize Your Website for Maximum Conversion and Lead Flow

We will be providing you with all the latest proven techniques and strategies to get your website to convert at a maximum level.

Summary: Your website's ability to convert can make all the difference between your website and marketing not performing, and your website and marketing performing well. Research has proven that between 20-60 % of all the traffic to websites goes unconverted. You will increase your shop revenues just by focusing on converting more of the traffic already getting to your website into Book jobs. 

*Workbook Provided

Part 2 The 2025 SEO Formula for Auto repair shop owners 

I'm going to unpack what I call the new SEO formula, which is based on the very latest research from over a dozen of the leading SEO authorities as to what's going on with the Google search algorithms.

Summary: Auto repair SEO is constantly changing. I’ll be going over some of the things that you may have put in place that in the past were productive but may be hurting you today and tell you the strategies you can utilize to get ahead of your competition.

*Action Checklist Provided

Part 3 Google Maps for Automotive Repair Businesses

Getting your shop higher up in the Google maps listings or getting on more Google maps listings for more of your targeted keywords will significantly impact your shops revenues.

Summary: We're going to be talking all about Google Maps also known as the local 3 pack or the local map pack and what it takes to get ranked on the Google maps in your service area for your most important auto repair related key terms. We've analyzed hundreds of different shops and found out what they all have in common when it comes to their Google maps rankings.

*Action Checklist Provided

Each module is approximately one hour in length. 

The focus is on providing actionable information. 

• Time: 10 minutes
• Topics Covered:
• Importance of customer experience (CX).
• What participants can expect to learn.
• Activity:
• Icebreaker: Share one word describing an amazing customer experience.

• Time: 20 minutes
• Topics Covered:
• Key factors that influence satisfaction (emotions, trust, and value).
• Empathy’s role in CX.
• Activity:
• Brief discussion: Share one example of a business that gets CX right and why.

• Time: 40 minutes
• Topics Covered:
• Consistency, Personalization, and Exceeding Expectations.
• Activity:
• Small group exercise: Identify one way to apply each pillar in your role.

Utilizing leadership tools to find, coach and lead employees to be top performers. It costs shop owners on average $137,000 each year for each position in the shop by not having a Top Performer in any one position. This seminar will not only bring clarity to those items listed below but give you real world practical information, systems and tools to be used immediately in your business. Lack of clarity in employee motivation keeps business owners in a fog that keeps cash flow in the fog.

Valuable lessons given in this seminar:

➢ Using personal & skill assessments to determine leadership and training needs

➢ Clarity in Company Structure ➢ Maximizing the power of enhanced commitment based job descriptions

➢ How to maximize employee review tools ➢ Interview questions for hiring Managers, Service Advisors & Technicians

➢ Memory stick of tools to facilitate key systems in an automotive environment.

You will get emailed the above topics in Excel and/or Word Doc form so you can edit them for your real world environment. In today’s economy every move you make (or lack of move) is critical and has a direct impact on the bottom line. This is a Nuts & Bolts seminar on learning real world solutions for motivating, leading and maximizing your employee’s performance levels beyond what the incentive plan will do.

Tackle the common problem of poor communication between Service Advisors & Technicians.

- Overcoming communication barriers in automotive services

- Real-World case studies on effective communication

- Hands-On exercises for practical learning

- Strategies for clear information transfer between Advisors & Technicians

- Enhancing workflow efficiency & customer satisfaction

Master the communication hacks that lead to improved productivity & service quality in their businesses.

A legacy business involves creating a company that not only achieves success in the short term but also sustains its impact and relevance over the long term. It means building a business that survives you and provides your family with an income and something to sell long after you have exited the business. Building a business that gives back to your family must be a priority.

Today's modern vehicles are equipped with sophisticated stability controls. Antilock braking, traction control, and enhanced stability systems work together to provide safety and performance to vehicle occupants. Multiple modules communicating over high-speed networks are needed for these systems to operate. Active wheel speed sensors can make the diagnosis more complex. There is a growing market for the service and repair of these complex systems. The goal of this class is to enable the aftermarket technician to diagnose, service, and repair ABS and stability control components and systems. We will examine these systems in detail and demonstrate proper service procedures and diagnostics through diagnostic scenarios on realworld vehicles. After completing this class, the technician will be able to:

• Identify ABS and Stability Control components and their operation

• Determine the cause of symptoms such as warning lights, incorrect ABS activation, loss of power, and others cause by these systems

• Diagnose a lack of communication problem

• Identify common failures and avoid service pitfalls

• Diagnose passive and active wheel speed sensors

• Analyze scan data to determine ABS operation

- Diagnostic Process- Service Information Resources & Training- Fault Code Logic & Test Plans in ODIS- Map Your Diagnostic- What IS Published & What IS NOT- Sorting out System Operation- Case Studies and Practical Application

• Brief overview of scan tools and their importance in modern automotive diagnostics
• Explanation of how scan tools provide a window into the electronic control unit (ECU) 

Types of Data

• Diagnostic Trouble Codes (DTCs)
• Live data streams
• Freeze frame data
• Bidirectional controls

Interpreting Scan Tool Information

• How to read and understand the data presented
• Importance of knowing what the ECU "believes it sees"
• Recognizing patterns and anomalies in the data

Case Studies

• Present real-world scenarios where scan tool data was crucial in diagnosis
• Discuss common misinterpretations and how to avoid them

Hands-on Demonstration

• Use a simulator or actual vehicle to demonstrate data retrieval and interpretation
• Show how to navigate through different menus and options on a scan tool

Data Analysis Strategies

• Techniques for identifying areas where students need support based on scan tool data
• How to use data to set specific, measurable learning goals for students

Troubleshooting Using Scan Tool Data

• Systematic approach to using scan tool information for problem-solving
• Importance of combining scan tool data with other diagnostic methods

• How to maximize scan tool use in a diagnostic process
• Common pitfalls to avoid when interpreting scan tool data
• Importance of keeping scan tools updated and properly maintained

• Recap of key points
• Open floor for questions and discussion

Throughout the class, emphasize the importance of practice and hands-on experience in mastering scan tool usage. Encourage students to experiment with scan tools on non-faulty vehicles to build confidence and skills

. This approach will help them become more proficient in using scan tools for effective diagnostics and troubleshooting.rober

This class will fill the attendee with several creative, out-of-the-box diagnostic thoughts, approaches and strategies for tracking down and successfully diagnosing those gnarly “ghost” faults that can be so difficult to duplicate and solve. 

We will look at several methods used every day on the DiagNation Support Hotline to help technicians with a “Guided Fault Finding” pathway to solve these vexing issues, regardless of the system you are working with. 

Learn why the shop and technicians often make intermittent diagnosis more difficult and learn how to avoid these mistakes and leverage a customized approach to each intermittent fault you approach. We will use actual (recent) case studies to prove these methods of approach.

Vehicle manufacturers are faced with trying to meet ever increasing fuel economy standards. One of the technologies the manufacturers have embraced is removing the always-turning power steering pump from the engine and is using electrical power to create the power steering assist. This course covers common diagnostic procedures to verify the vehicle can support the electrical demands of the EPAS systems. It also covers the different versions of EPAS systems, as well as the components that support providing inputs to the control module. Module software update requirements are also covered. The rest of the course is designed to cover systems used by individual vehicle manufacturers.

Fuel Trim - Theory, Troubleshooting & Practical Application- MAF Sensor - Test drive diagnostics- Incorrect injector flow rate - Data signatures- Fuel related DTCs - Scan data analysis- Targeted Data PIDs to have direction before opening the hood- Diagnostic "Cheat Sheets"- What you need to know about Ethanol, EVAP & more

In the search for lower emissions and better fuel economy, manufacturers have had to be creative. OEMs now control and monitor airflow in various ways. The skills learned in this class will help the student diagnose these systems more efficiently, speeding up diagnostic time frames. This increases profitability for both shops and technicians.

• Overview of modern air flow technologies• Review forced induction• Multiple length intake runners• Discuss adaptive throttle strategies• Cover theory, design and diagnosing driveability concerns